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The music business has radically changed as a result of the internet. We could all do with a little time to sit and reflect upon what that means for music business professionals, independent artists, music entrepreneurs and potential music careerists.
And there are important things to discuss. We can talk about how to promote your website. We can talk about how to pimp your MySpace page. We could spend time discussing the collapse of copyright in an online world.
But
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The music business has always been riddled with unspoken scandals and juicy secrets of corruption. We see topics of shortcuts, bribery, exploitation, scams, and fraud in the news all the time. The music business is no different from any other business in this world; they are out to make a profit, which is the most important aspect that motivates those businesses. This video, while a bit old and a bit slow points out some very early origins of Payola and
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Here’s another reason to shoot high-definition video that’s connected to your music-related ventures: Demand for short, interesting, compelling, non-explicit, music-infused, high-quality, high-def content is going to be driven by the digital signage industry. (more…)
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Our Marketing Team has adapted several new methods for increasing Artist popularity and Online Presence utilizing Social Media Networking Tools. Our Marketing Team is comprised of individuals who think about both sides of the fence from the both the artists and the fans perspective.
We put together a short Q & A of the most important questions and answers for artists ready to utilize social media now. (more…)
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Staying It Touch With Fans Via E-Mail is Invaluable. Here’s a few reasons why. (more…)
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A Short List of What Makes a Band or Artist Signable (more…)
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